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Brand Matters™ Program
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The Brand Matters™ Program
The brand management program for businesses ready to matter more. Apply today.
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our journal
News, notes and
insights
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Notes from us. Mostly about brand. Sometimes about everything else.
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Why most rebrands fail and what to do about it
Insights
29.11.2025
The power of questions nobody is asking
Notes
06.11.2025
Branding as a compounding investment
Insights
04.11.2025
The best branding advice you'll ever ignore
Notes
04.11.2025
25 questions to transform your brand strategy
Insights
15.09.2025
Client story: The case for slow AI in a world obsessed with speed
Stories
30.05.2025
Building a strong brand with a limited budget
Insights
21.02.2025
Brand equity: How to measure your brand's value
Guides
17.02.2025
How to raise $1M for your non-profit or charity
Guides
13.02.2025
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